Roxie

roxie-couture-bio-picOver 25 years ago I was a student and a full-time employee at Nordstrom, thriving on the the service-oriented environment. Delighting in the recognition awarded those who went above and beyond for the client, I eagerly answered the challenge of the out of stock, wrong color, wrong size, or otherwise elusive object of my client’s desire: If it didn’t fit, I’d alter it; if it didn’t exist, I’d create it. My dedication to both fashion and client satisfaction evolved into a business creating custom garments the likes of which parallels the great couture houses – an art all but extinct in the contemporary fashion marketplace.  Familiar with my particular skill set, a friend asked if I would assist with some bridal gown alterations.  Having fallen into the trap of allowing the media to place supercilious labels on people, I was initially hesitant not wanting to be haunted by ‘bridezillas’ and their raging tirades.  It didn’t take long for me to discover that a bride seeking alterations help with the most important garment she will ever wear in her life only becomes a ‘bridezilla’ when the sewing professional tells her that something cannot be done and fails to provide her with an alternative solution to the problem.  Since I was in the business of solving the most complicated design, fit, and construction problems with creative solutions, altering bridal gowns became the most glamorous, fulfilling, and – by far – the most rewarding part of my work.  No one appreciates the perfection of an haute couture trained technician striving for excellence like a bride!  Without fully realizing it I had found the kind of job satisfaction that eludes 90% of the working populace – doing what one loves most and getting paid for it.